According to new reports, Huawei will be selling machines in its store for the first time. However, what kind of car will Huawei sell? This car will not be from any popular brand that you know. Huawei will sell the Cyrus SF5, a Chinese smart car from Chongqing Xiaokang. The company (Chongqing Xiaokang) initially made a fortune from motorcycle shock absorbers. It later partnered with another manufacturer to produce and sell motorcycles. Now she is in the intelligent car business.
Speaking of Cyrus, this car brand is really unknown in the Chinese car industry. This is because the parent company has only limited advertising resources in the Midwest. Now this brand does not attract much attention. However, if Huawei is now in cooperation, will everything change?
Now everything is changing in the company. Huawei is practically transforming the Cryus brand overnight from a car brand that no one cares about into a "sweet" brand. Orders for Cyrus SF5 exceed 6000 in one week at Huawei Mall. This is the influence Huawei has in the Chinese market. This value is about six times higher than the entire order for 2020.
According to reports, Huawei and Cyrus actually started working together back in 2019. Both companies have collaborated on a number of key components such as motors, microcontrollers, Hicar, smart cabs, etc. These are basically the main parts of the new electric smart car.
Why did Huawei choose Cyrus?
Many people are puzzled why Huawei chose Cyrus as its first comprehensive partner? Although Cyrus is not well-known, it is the eighth company in the country to be qualified for the production of new electric vehicles by the National Development and Reform Commission. At least it has a good accumulation of technology and skills and a complete set of automotive production lines.
For Huawei, it does not just want to be a supplier of automotive components. The company also aims to have a greater say in the design and development of the entire vehicle. If it chooses other big brands like SAIC, this will be difficult to achieve.
Thus, Huawei needs a small car company like Cyrus that is easy to manage. With Cyrus, he can easily launch cars that meet his specifications. However, the company also needs major automotive companies such as SAIC and BYD to expand its automotive system coverage.