Huawei announced the expansion of the terms of cooperation with Viber after the success in AppGallery. The popular global brand Viber was one of the first to join AppGallery.
More than a billion users from 190 countries use Viber to make voice and video calls, exchange text messages in private and group chats. In total, the app has been shared more than 62 million times since it appeared on the AppGallery 18 months ago.
Ukraine is one of the five countries where the application is downloaded most often. Huawei continues to work with Viber to improve interaction with users.
One of the factors behind Viber's success in the AppGallery was the company's readiness to adopt Huawei's "Global+Local" strategy. It aims to develop relationships with application providers whose solutions provide people with high-quality, locally-oriented services.
"Many popular applications offer global services, but they are not always synchronized with the needs of local users. Viber, with its impressive global reach, has worked closely with us to meet the unique needs of customers where they are. And it paid huge dividends. The Viber brand is a role model for other app providers in the AppGallery.” - comments Derek Yu, Vice President of Huawei CEE & Nordic in Huawei Consumer Business Group.
"We are very happy that Huawei, a leading market player, has become our partner. It is also nice that the company's customers like our app. According to Viber's downloads, our efforts are paying off and the partnership is paying off. We are sure that our cooperation has a great future." - said Atanas Raykov, director of business development Rakuten Viber.
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As part of the partnership, Viber released a customized app update. Users who have downloaded the latest version of Viber in AppGallery, will get free access to all sticker packs.
COMPANY
Huawei Corporation is a world leader in the field of information and communication technologies, #3 smartphone vendor according to IDC data for 2020. The company's products are represented in more than 170 countries. More than 70 products and solutions have been created by Huawei's research and development staff. The company has 000 research centers around the world.
Huawei takes the lead 45th place in the ranking of the most expensive brands in the world in 2020 according to BrandZ і 74th place in the ranking of the best global brands (Top 100 Interbrand 2019 Best Global Brands). The company also ranks 10th in the ranking of the most expensive brands for 2020 according to Brand Finance. According to Forbes, Huawei ranks 93rd in the ranking of the world's 100 most valuable brands in 2020.
Huawei Consumer BG is a division of the company for the production of consumer electronics: smartphones and tablets, routers and modems, wearable devices, as well as other equipment that combines innovative technologies and stylish design. The company is one of the world leaders in the supply of smartphones. It has been present on the Ukrainian market since 1998. Today, most operators of both mobile and fixed communications in Ukraine use and trust the quality of Huawei equipment. During the company's presence on the market, millions of Ukrainians became owners of Huawei devices. Official service has been provided since 2007 and is available throughout the country.
About AppGallery
AppGallery is an intelligent and innovative platform of Huawei, which is one of the TOP-3 most popular global application stores. It features global and local apps in 18 categories, including navigation and transportation, news, social media, and more. It covers more than 170 countries, and the number of global monthly active users reaches 530 million. The AppGallery platform is developed by more than 2,3 million developers. In 2020, the total volume of downloads in AppGallery was 384,4 billion times.
AppGallery also uses services for efficient and secure operation of mobile devices. You can learn more about the platform at here. You can learn more about Huawei Mobile Services and the Huawei ecosystem at the specialized site.
About Rakuten Viber:
Rakuten Viber allows people to stay connected no matter who they are or where they are from. Our users around the world have access to a range of features including private chats, video calls, group chats, interacting with and following celebrities and their favorite brands. We guarantee our users safety and freedom of communication and exchange of impressions.
Rakuten Viber is part of Rakuten Inc., a global leader in e-commerce and financial services. The application is the official messenger of the Barcelona football club and the official instant messaging and calling application of the American basketball club Golden State Warriors.
