Додаток “Ваш телефон” від Microsoft став корисним для багатьох користувачів Windows 10, дозволивши їм з’єднати свої смартфони Android з ПК.
На жаль, кількість сумісних пристроїв все ще обмежена, саме тому LG випустила власну програму Windows 10, щоб з’єднати ваш телефон LG із комп’ютером.
In other words, the South Korean tech giant decided not to wait for Microsoft to add LG smartphones to the list of supported devices that some Samsung models already have, but to launch its own service, which is already available in Microsoft Store.
Нова програма називається Virtoo, а Bluetooth використовується для з’єднання смартфона та комп’ютера. Як результат, користувачі можуть отримати доступ до певних функцій смартфона безпосередньо зі свого комп’ютера.
Not all LG models are supported yet, and the list of available features also differs between smartphones. The new program will allow users to send messages from their computers, access files stored on the phone, make calls and show a clone of the smartphone screen on the monitor.
LG's 2020 financial report confirms decline in smartphone business
LG's struggle in the smartphone business is no secret to anyone. The company has had solid offerings in the smartphone market in the past, being one of the pioneers in the flagship Android segment with successful devices like the LG G2. The brand was also the home of innovative ideas. For example, it introduced one of the first QHD smartphones in the form of the LG G3. It also introduced one of the few modular smartphones in the form of the LG G5. Also, LG started the 18:9 display trend back in the days of the LG G6. Despite this, the company has been accumulating losses in recent years. Despite efforts with the arrival of LG Velvet and LG Wing, the company could not achieve a successful 2020. The Korean giant shared its financial results for 2020, showing once again that its smartphone business is burning through cash.
January was filled with many rumors about LG's future in the smartphone business. Despite the fact that the brand showcased the LG Rollable smartphone at CES 2021, it looks like the brand is really killing its smartphone business. The Korean tech firm has released its Q4 2020 financial report, and the numbers show that the mobile division narrowed its loss to KRW 841,20 billion (US$750,63) for the 2020 calendar year. With results like these, it seems that even the LG Rollable can't save the smartphone business.
At LG Mobile, the 23rd quarter in a row ended with a loss
Operating losses for October-December are KRW 248,5 billion, which is about $222,93 million. This marks LG Mobile's 23rd consecutive quarter of a loss. The report notes that stagnant sales of LG's premium devices and a shortage of 4G chipsets are the main issues. Unlike other companies, the Korean firm has not been able to build a solid 5G strategy with affordable smartphones. Even the Velvet is ridiculously overpriced compared to other 5G phones from Chinese brands.
The company also launched a controversial variant with the Snapdragon 845, which puts a big question mark in our minds. Why is the phone coming in 2020 with a chipset from 2018? The company's smartphone sales brought in 1,39 trillion. Krona (1,24 billion dollars). This is 9,2% lower than in the third quarter, but at the same time it is almost 5% higher than the same period last year. Again, that's not enough to classify 2020 as a winning year for LG.
Попри кривавий бізнес зі смартфонами, корейська фірма не здалася. Принаймні зараз офіційно не. Компанія вважає, що натиск на 5G призведе до збільшення попиту на її смартфони, оскільки споживчий попит повернеться до до пандемічного рівня у 2021 році. Згідно з повідомленням, LG “уважно перегляне напрямок свого мобільного бізнесу”; і “буде ділитися своїм напрямком бізнесу після визначення”.
